You prepare and host the livestream; Unly handles configured chatting and media sales without chatters. Focus on the broadcast without keeping every account conversation going yourself or recruiting someone for each time slot.
To choose a useful livestream schedule, calculate what each session contributes after its complete workload. Plan what can join your Unly catalogue too: suitable reusable content can keep being offered autonomously after the broadcast.
Give each livestream one main job
Choose the livestream’s main job: receipts during the event, a subscriber appointment or a new catalogue item. With Unly handling configured conversations without chatters, your own time goes to the work you personally deliver: the broadcast.
For a revenue-focused event, track receipts from the broadcast and replay. For a recurring community appointment, also observe whether participants return or make subsequent purchases. Those associations are useful, but they do not establish that the live event caused every later action.
In this creator discussion about whether livestreams are worthwhile, recurring questions include low attendance, advance notice and selling a recording. These are useful preparation questions, rather than a benchmark for expected earnings.
Include the complete time commitment
Start with receipts after platform deductions and adjustments, then subtract session-specific expenses. Include applicable Unly selling costs once for media sold by your agent. Divide contribution by your preparation, broadcasting and catalogue hours, rather than charging for chatting hours you no longer perform. Taxes and unlisted overheads remain outside this calculation.
| Item | Amount used |
|---|---|
| Livestream receipts after platform deductions | €180 |
| Replay receipts after platform deductions | €90 |
| Session-specific expenses | €30 |
| Preparation, promotion, broadcast, cleanup and replay | 5 hours |
| Contribution per hour | (180 + 90 − 30) ÷ 5 = €48 |
These figures illustrate the method; they are not market rates. Add two hours of editing and the same contribution falls to about €34 per hour. If a production expense is already deducted here, do not deduct it again elsewhere in the same comparison.
Choose the sales window before broadcasting. You can keep tracking later replay purchases separately. Compare sessions that have had equal time to sell, otherwise the oldest session receives an automatic advantage.
Give people a reason to arrive at a specific time
Announce the start time with its time zone, the expected duration and what the audience will receive. A useful reminder supplies that information. Repeated identical messages do not make the event more valuable.
Try a time that fits your audience, then keep it consistent across several sessions. Record other circumstances too: a recent acquisition push, time away from the account or an unusual theme. Three very different events cannot establish that one time slot always wins.
Check audio, framing and connectivity before starting. Prepare the running order and your Unly account: personality, instructions, media and prices. Your agent continues configured conversations and offers without approval of each message, leaving you to focus on the broadcast within a defined time slot.
Plan a second use for the material
Decide in advance whether recording and resale are available and appropriate. Respect applicable terms, participant rights and the offer made to buyers. Then describe the result accurately: a replay is a replay, with a clear description and running time.
Subject to the rights and terms you have checked, prepare a full recording or a coherent excerpt. Describe it as a replay, explain its contents and set its price in Unly. Prepare the media once; your agent can then sell it through configured conversations without a chatter handling each offer.
After the broadcast, sell without chatters
Unly handles conversations and offers using your media, packs and scripts. Prepare reusable recordings, descriptions and prices, then let your agent offer them autonomously. Prepare autonomous sales with Unly.
Use the result to choose your next session
Compare several livestreams, then compare them with another use of the same hours. If replay sales provide most of the contribution, simplify the broadcast and improve the replay offer. If attendance stays low, work on acquisition and advance notice before increasing frequency. Use the content revenue per hour guide to compare this format with the rest of your production.